Philippines Tourism Caught in Copycat Ad Row Second Time
January 8, 2012 by Peter Gillberg
Filed under News
Philippine tourism suffered a setback Friday over claims of its new slogan copied an old Swiss one. This is the second time in a row after having already ditched an earlier campaign that allegedly plagiarized Poland’s.
Hours after the government rolled out its “It’s more Fun in the Philippines” campaign, Internet pundits pointed to a 1951 Swiss National Tourist Office ad which proclaimed “It’s more fun in Switzerland!”
Dennis Gorecho, who described himself as a Manila lawyer, criticized …
Source: Latest Medical Tourism News
